With a keen eye for trends and a knack for finding new ways to sell product, John Winning, founder of Appliances Online, has changed the face of appliance retailing in Australia.
Published in Housing magazine, July 2018
What do you think of when you hear the word ‘luxury’? Fluffy beds with billion-count cotton sheets, cashmere jumpers, silk lingerie, European cars, expensive leather handbags, designer watches and clothing, perfumes and high-end makeup. These things are marketed to us as ‘luxury’ items.
But what is luxury really?
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